The recipe for a successful sale of real estate in a difficult market

The recipe for a successful sale of real estate in a difficult market

The real estate market in Spain is constantly changing and you will always face challenges and difficulties when trying to sell your home. There are, of course, strategies for how to do this most effectively, as well as quickly. Below we will indicate the main points that you should know when entering the market today.

The right choice of market price

This is what any sales event should start with. Setting the right price is very important not just to find buyers, but it is banal to collect the first views of your offer. People make decisions very quickly, often faster than they realize it themselves. Your price should be attractive enough so that a potential buyer wants to get acquainted with the questionnaire of your offer.

At the same time, of course, the price should be realistic and profitable for you. It is best to start with a professional assessment of the house and analysis of market prices. And then experiment with the price, raising or lowering it and watching the market demand.

Design is the most important thing

Make your house stand out among other real estate offers. Do not forget that both the interior and the exterior of your offer are important. Including the place where it is located. The exterior and interior design — everything should be clean, organized, polished to a shine. Approach the embellishment of your object with taste, but do not go to extremes.

One of the main recommendations that can be given is to remember about natural lighting. Do everything possible to get as much natural light into the room as possible, this will make the house look bigger inside than it really is.

The house must look as if no one had lived in it before

Remember that you will never know what your seller really wants from future housing. Do not even try to be guided by your own ideas about comfort and beauty. Always go from the opposite and do everything possible to make the object look pristine, as if no one had lived in it before. Nothing should remind you, at least immediately, that this is your home. Your offer is a product, not a gift. There should be nothing in it that would remind you of you.

Modern design or neutral style is in fashion today

If the house has old furniture or lacks decor, try, as a rule, to combine it with interior elements that are modern or neutral. The goal is to create an attractive space without excessive individuality, as modern and neutral in appearance as possible. But do not forget about the opposite, if your house is empty, at least furnish it with cardboard furniture.

Hire a professional for a photo shoot of your real estate

You will not be able to take every potential buyer to you on a tour to show the offer in all its glory. Most of the people will start and finish acquaintance with your house at the stage of the questionnaire posted on some real estate portal. Therefore, photos are needed that compensate for the lack of an excursion, and if you have at least once held a camera in your hands and tried to take a good photo, you will easily understand how difficult it is.

When entering the market, hire a professional photographer who will be able to present your offer to the public in the best possible way. A professional will take into account the light, find the best viewing angles and the most attractive interior elements to focus on.

A marketer is your best friend

If you need to sell a house and you want to get the maximum profit, hire a professional real estate promotion specialist. We're talking about a homesteader. Everything that was discussed above, as well as many other things, are the competencies of this particular specialist. He takes on the role of creating the best possible offer from what he has on hand.

Everything from what will increase the cost of your home to staging the right set of smells that will meet a potential buyer during a tour of the house is the concern of the homesteader. Usually, real estate agencies work with them, as well as photographers, so you can also contact these companies.

In Spain, the prices for a consultation on "staging" at home usually range from 100 to 250 euros. In this case, you will be given advice, but you will do the work. If you want to hire a specialist, you may need an amount from 1,500 to 4,500 euros. The price may vary depending on various factors, for example, whether furniture or repairs are needed for the house you want to sell.

At the same time, we are talking about the fact that the house master gives you tips on preparing your house, and you, the owner of the house, do it. If you prefer a professional in staging to take care of the project, the investment usually ranges from 1,500 euros to 4,500 euros. The price of the project depends on whether it needs to be furnished, painted, renovated, as well as on the size and cost of the house.

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